Berkley Maxscent isn't just for smallmouth bass. In this interview, Justin Atkins shares why scent is important for largemouth as well. He also discusses why using scent when you're already catching bass may be even more important than using scent because conditions are tough and you're not getti...

Scent was certainly big this season when the bass fishing tournament trails went up North around the smallmouth bass. Pete Gluszek sits down with Mark Sexton to find out why MaxScent is so effective, and if it's effective for other species of bass. Learn how MaxScent disperses scent, how scent dr...

Recent bass fishing tournament champion Mike Iaconelli joins The Bass University to talk about 2 topics regularly asked about by Bass University students: color dyes and scent. Two really common questions from students are "Does color really matter to bass?" and "Does scent really matter to bass?...

Learn What Makes Bass Bite

1:05 What really matters to bass?
3:20 Bass senses
8:15 Bite factors
11:00 Advantages of baits
17:10 Action options
26:05 Size options
31:20 Sound options
41:20 Color selection decisions
46:55 What makes "scents"?
55:25 Know why you're getting bit

Bass...

Fred Roumbanis (aka Boom Boom) is here to talk about the sensory triangle (sight, sound & scent) as it relates to catching bass. Often we will focus on 1 or 2 elements and overlook a 3rd. In this bass fishing eductaional video, Fred Roumbanis talks will cover the following:
Main Sight, Sound & S...

Want to know the bait hacks that trigger big bites? Dive into expert lure modifications, from buzzbait tuning to adding flash and beyond, discussed on this episode of Bass University Live with Epic Eric & Rob Jordan.
Unlock More Bites with Expert Lure Modification for Bass Fishing!
Dive into th...

Just take a look at the selection of soft plastic baits at TackleDirect. There are thousands and thousands of bait/color combinations to choose from! Ish Monroe helps simplify the process of selecting the right soft plastic and describes the scenarios for using his most effective soft plastic bai...

Punching grass mats can be overwhelming. For many anglers, it seems like an impossible task to pick apart acres of grass mats one pitch at a time. While you may not always produce a lot of bites punching, it does give you the opportunity to get bigger bites throughout the day. By using a heavy tu...

Growing the sport of bass fishing is a double-edged sword. While it’s healthy for the industry to be growing at the rate it is, it also can cause some trouble because more people fishing means one thing – more people are fishing.
“There is more fishing pressure today than ever before,” said Mik...

Bass Pro Tour Angler Brandon Coulter joins Bass University on the water to discuss the importance of scent in fishing.
Brandon delves into various scent types, emphasizing that not all scents are created equal. He highlights how different scents suit specific fishing situations, shedding light o...

Elite Series Pro Gerald “GMAN” Swindle brings his wealth of experience to Bass University in an exclusive, in-depth seminar focused on tackling the challenges of heavily pressured fisheries. As one of the sport's most respected anglers, Gerald shares his battle-tested strategies and insights that...